to acquire


26 April 2012
AwaitingImage-26535.jpg Awaiting Image is to acquire for approximately $100 million in cash and assumed liabilities.This transaction will enab is to acquire for approximately $100 million in cash and assumed liabilities.

This transaction will enable to add a differentiated service targeted to a complementary customer base. In addition, will welcome a team of talented engineers, digital marketers, and family history innovators into the fold. is owned and operated by Inflection LLC. Since's launch in January 2010, the site has rapidly grown to more than 380,000 paying subscribers. offers access to over 2.1 billion historical records, including birth records, obituaries, immigration and passenger lists, historical newspapers, and US and UK censuses.

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' has built a fantastic and fast-growing business that we think is highly complementary to's online family history offering,' said Tim Sullivan, president and chief executive officer of 'We love their focus on making family history simple and affordable, and we are excited to help the talented team continue to grow alongside,, and Family Tree Maker.'

Upon completion of the transaction will continue to operate separately retaining its brand and website.